TRANSPORTATION

​Done by JUL 2018

Advertisement for PureWrist

REQUIREMENTS FROM CLIENT


  • Transit - Entering subway and entering busses




CLIENT DESRCRIBTION


PureWrist® enhances gratification and reduces friction with your in person transactions. The bracelet fuses together a highly specialized NFC enabled card and fashionable sensibility. Their products have the ability to be used at merchants that accept contactless “Tap to Pay” transactions. These are the same terminals that accept mobile NFC payments like Apple Pay.




PROCESS


Due to I have only one week to make this video, I chose not to draw storyboards. I went to take pictures of buses and turnstiles. I happened to took a series of photos of a grandma walking from subway station into a bus. So I cam up with the idea of : When grandma goes first and the guy got stuck